About Us
Your Partner in Wireless Success
Prime Media Wireless is a premier Total Wireless Master Agent dedicated to helping entrepreneurs build successful wireless retail businesses across the nation.
Our Story
Founded with a vision to empower wireless entrepreneurs, Prime Media Wireless has grown to become one of the leading Total Wireless Master Agents in the country.
We understand the challenges of starting and running a wireless retail business. That's why we've built a comprehensive support system that gives our dealers everything they need to succeed from day one.
Our team brings together decades of experience in wireless retail, technology, and business development. We're not just a master agent – we're your strategic partner committed to your long-term success.
Our Mission
To empower entrepreneurs with the tools, knowledge, and support they need to build thriving wireless retail businesses, while delivering exceptional value to customers through Total Wireless products and services.
Our Vision
To be the most trusted and successful Total Wireless Master Agent, known for exceptional dealer relationships, innovative support systems, and a commitment to mutual growth and prosperity.
Our Core Values
These principles guide everything we do and shape our relationships with dealers.
Partnership
We succeed when our dealers succeed. Your goals are our goals.
Excellence
We strive for excellence in every interaction and service we provide.
Integrity
Honest, transparent relationships built on trust and mutual respect.
Innovation
Continuously improving our systems and support to stay ahead of the market.
Our Leadership Team
Experienced professionals dedicated to your success in the wireless industry.
Diana Maroof
Director of Operations
15+ years in wireless
Ray Kalasho
CEO & Founder
30+ years experience
Sam Elia
EVP & Business Development
30+ years experience
Awards & Recognition
Recognized as the #1 Growth Master Agent
Awards and industry recognition earned by Prime Media Wireless.
Master Agent Award — Growth Champion
#1 in growth among Total Wireless Master Agents
Awarded to Prime Media Wireless in recognition of significant nationwide expansion, aggressive field-support investment, and industry-leading pace onboarding multi-store operators onto the Total Wireless network.
Why Prime Media Wireless
Why Choose Prime Media Wireless
Six reasons operators are moving their stores under the Prime Media Wireless flag.
The #1 Fastest-Growing Total Wireless Master Agent
Prime Media Wireless has expanded significantly, earning the 2026 Master Agent Award — Growth Champion from Total Wireless (Verizon Value). We are actively scaling our dealer network nationwide and backing that footprint with a highly aggressive field-support strategy.
More Boots on the Ground Than Any Other Master Agent
We have deliberately prioritized boots-on-the-ground support, deploying a larger fleet of dedicated field-support agents and territory leaders to directly assist retail locations — hands-on, in-store, when it matters.
Built for Large-Scale, Corporate-Level Onboarding
Prime Media Wireless is fully built out for large-scale, corporate-level dealer onboarding, using our Growth Champion momentum to rapidly integrate multi-store operators into the Total Wireless network.
You Get Leadership, Not a Phone Queue
Dealers aren't left waiting in corporate phone queues. Prime Media Wireless is built on accessible, transparent communication from leadership down to the field — real people, real answers, real fast.
A Dedicated Corporate Infrastructure for Multi-Unit Operators
A dedicated corporate infrastructure built to rapidly transition large-scale, multi-unit operators under the Prime Media Wireless flag — with tools, teams, and playbooks that were designed for scale from day one.
Scaling With You as Total Wireless Grows on Verizon
As Total Wireless continues its rapid national expansion on Verizon's network, Prime Media Wireless is actively vetting new sub-dealers, independent wireless retailers, and multi-store entrepreneurs looking to scale their portfolios.